College students and anyone else who likes to hang out at a computer and watch video content on a little three-inch-tall PC window have a new option that promises 'round the clock live programming.
ManiaTV, which started broadcasting over the Net in early September, describes its offering as 'the next revolution in television' after network and cable TV. The live Internet television programming, which is only available online, is viewed in a 'picture-in-picture' window that pops up when the user clicks to watch ManiaTV. It doesn't interfere with other applications, so multi-taskers can watch the programming while surfing the Web, e-mailing or working in an application.
It requires Windows Media Player 9 or higher. The service works on PCs with any flavor of Windows from 98SE on up and Macs with OS X or later.
The service also works over a Wi-Fi connection, so viewers can enjoy a short film while sipping a cappuccino at Starbucks, waiting at the airport or bus station or any number of other Wi-Fi hotspots. 'Try that on your cable box,' the company challenges.
ManiaTV was founded by a self-proclaimed whiz kid who goes by the name 'Flounder.' He apparently loves the Internet and the TV so he decided to marry the two.
The programming includes music videos, short films, action sports, video games, cartoons and news. It's all hosted live by 'CyberJockeys' with whom viewers can connect via webcams, instant messaging, Skype and chat programs. Additionally, viewers can submit shorts, dedications and requests to influence what gets aired.
ManiaTV's library already boasts thousands of music videos, short films and animations plus enough programs to keep its viewers addicted. Partners include major music labels, action sports creators and top animators.
Help for the start-up comes in the form of some big-name advisors including Carat CEO David Verklin, '2 Fast 2 Furious' director John Singleton, Softbank's Mike Perlis and Forbes publisher Rich Karlgaard.
Advertisers who help keep the service free to viewers include DaimlerChrysler, Norelco, the US Navy, Princeton Review, eBags, AllPosters, Dell and Intel.
